At llaollao we keep celebrating, today we introduce the new addition to the llaollao family. We start the new year increasing our international presence with the opening of our first shop in Ecuador, a market that will allow us to consolidate our presence and expand, even more, the philosophy of frozen yogurt in Latin America.
After detailed consideration and evaluating the different options for the first llaollao outlet in Ecuador, we have opted for Guayaquil, more specifically at the San Marino Shopping mall. Our arrival to the Ecuadorian market has been planned since last March when the master franchise agreement was signed for this country.
One of the key factors in Ecuador is that the demand for frozen yogurt “has experienced an important increasing in recent years”, says Espinosa. Ecuadorians “see this product as a healthy snack, especially during the afternoon”, adds.
With the opening in Ecuador, llaollao is present now in four countries in Latin America. A geographical area with a lot of potential because “we have a very similar gastronomic culture and traditions”, says Espinosa. In addition, “Latin Americans value Spanish quality very much, which places our product in an advantageous situation,” he concludes.